The New York Times recently featured NoMad-based creative advertising firm Terri & Sandy Solution and their pro bono campaign for the Bridges Academy. The Bridges Academy is a Los Angeles-based school for exceptional students who may also suffer from learning disabilities like autism, Asperger syndrome, and dyslexia. The academy makes an effort to shy away from what they call the “deficit model,” (a method of teaching that focuses on the student’s disabilities and deficits) in favor of one that empowers and uplifts students and their families by emphasizing their potential.
The Bridges Academy reached out to Terri & Sandy Solution (formed by Terri Meyer and Sandy Greenberg) to develop an advertising campaign that would help their cause reach a greater audience. Terri & Sandy Solution, whose clients include Nestlé, Kodak, and Kraft, is creating both print and online ads as well as promotional material and internal content for the school’s use. The campaign highlights historical figures that are believed to have suffered from some type of learning disability: icons such as Leonardo da Vinci, Abraham Lincoln, Wolfgang Amadeus Mozart, Jane Austen, and Charles Darwin.
This is another example of the creative talent we have in NoMad and we’re pleased to see some of these firms garnering attention for their work. Congrats, Terri & Sandy!