June 18, 2014
Prong Featured in The New York Times
NoMad-based tech start-up Prong was recently featured in The New York Times.
The article, “Why That Phone Charger Took Two Years To Arrive” traces the history of the start-up, from their humble beginnings as a Kickstarter project through becoming a licensed Apple accessory manufacturer with $1.5 million in funding and a flagship product that will soon be available for purchase in Best Buy stores across the country.
Founded by former financier Jesse Pliner and law school student Lloyd Gladstone, Prong’s new product, the PWR case, is an iPhone case that both protects the phone and extends battery life via a built-in battery and wall charger. The charger plugs lay flat while in your pocket, but pop out when needed, allowing iPhone users to plug the phone directly into any electrical socket. Compatible with any voltage worldwide, PocketPlug provides users with a convenient, cable-free way of doubling your battery life.
The PWR case is available for pre-order for $60. For more information on Prong, check out our write-up of the company in our neighborhood tech section. Prong is a great example of the new companies finding success and innovating great new products in NoMad.