There's No Place Like NoMad

June 4, 2021

NoMad Continues to Reinvent and Revitalize

NoMad Reinvent Revitalize
Eleven Madison Park’s Daniel Humm • Ace Hotel’s Lobby Photo Booth • Seeyamañana Dish

As New York City faces another inflection point, NoMad continues to reinvent and revitalize. This dynamic Manhattan neighborhood is full of businesses that are rethinking what’s next. This density of innovative thinking and creativity is why NoMad remains one of the Big Apple’s most desirable areas.

Eleven Madison Park Goes Vegan

Daniel Humm, chef and owner of Eleven Madison Park, is reopening his world-famous dining room on June 10. The remarkable evolution of his culinary approach and passions has brought Humm and his team to announce a meatless menu. This re-conception is driven partly by what’s happening in the world at large – meats can contribute to greenhouse emissions. In an interview with Bloomberg, Humm also remarks on the sourcing of some animal products – ingredients like “Wild turbot, wild caviar, they don’t exist anymore. You can’t get them.” And more and more people are reducing or eliminating meat from their diets for health reasons. These factors, plus a genuine interest in exploring the endless possibilities in preparation, lead Humm to this current incarnation of Eleven Madison Park.

Seeyamañana Offers Mostly Vegetarian Fare

In a similar trend, Seeyamañana is a new NoMad establishment offering primarily plant-based Mexican food – though diners can enjoy a minimal selection of “wild-caught fish and grass-grazed animals,” too. The team behind NoMad’s trendy Patent Pending speakeasy-style cocktail bar opens this fresh new eatery. Every seating includes Chef Carlos Chavarria’s prix fixe menu of welcome bite, drinks, starter, main dish, and dessert (90-minute reservations; tip included in prix fixe price). Though Seeyamañana is a walk-in restaurant, seating is limited and reservations are highly recommended.

NoMad’s Fifth Avenue Hotel Reveals Its Renovated Façade

Part of the vibrancy and texture of NoMad is its connection to New York history.  Recently, the façade of the Fifth Avenue Hotel, designed over a century ago by the renowned McKim, Mead & White, has been expertly renovated. The historic building looks as if it were just constructed. The combination of this exquisite restoration with the hotel’s new adjoining tower delivers a marriage of historic and new that is pure NoMad.

Ace Hotel Reopens

Fans are elated as the iconic Ace Hotel reopens in NoMad. To welcome back patrons, the legendary lobby photo booth is free with any Lobby Bar purchase – so make the moment memorable in more ways than one by stopping in at the Ace Hotel. For those looking to stay, anyone who books a room more than two weeks in advance receives 20% off their stay.

The introduction of new ventures, the reinvention of classic establishments, the revitalization of historic structures, and the return of neighborhood favorites prove that NoMad continues to be on the leading edge. No one can predict what lies beyond this current inflection point. But one thing’s for sure, it’s never the “Same as it ever was” in NoMad.