There's No Place Like NoMad

July 22, 2015

Instagram Diary: Dover Street Market’s New Beginning Summer 2015

We were privileged to get a behind the scenes tour of Dover Street Market New York’s New Beginning. Twice a year, under the creative direction of Comme des Garcons founder Rei Kawakubo, Dover Street Market completely revamps its seven-floor store. Filled to the brim with the latest in men’s and women’s fashion, the Comme des Garcons curated NYC clubhouse is firmly on the cutting edge.

Rei Kawakubo shared that she sought “to create a market where various creators from various fields gather together and encounter each other in an ongoing atmosphere of beautiful chaos: the mixing up and coming together of different kindred souls, who all share a strong personal vision.”

Kawakubo achieved this and a lot more with Dover Street Market New York’s New Beginning. Check out some of our favorite moments below:



Perhaps the best way to shop at Dover Street is to start from the top floor and work your way down. Just out of the elevator on the top floor, you’ll be greeted with the Prada space, which houses clothing made specifically for Dover Street. Take a left turn and enter street fashion heaven, the Supreme space. As you snake down the staircase and go from floor to floor, you’re greeted by wonderous exhibits of cutting edge fashion that combines high art, street art and everything in between — an all-encompassing array of expression.



One of the highlights was undoubtedly Junya Watanabe’s dresses. Watanabe, the former protege of Rei Kawakubo, created this absolutely astounding collection for Comme des Garcons.



In another collection for Comme des Garcons, Noir Kei Ninomiya’s incredible dresses give us a continuation on the black dress theme. This buzzed-about collection was featured in trendsetting outlets ranging from Dazed & Confused to Vogue and W Magazine.



Not all the dresses at Dover Street are black. Molly Goddard’s muted tulle party dresses are inspired by themes of coming of age and youthful celebration. The collection is meant to represent what a modern-day bohemian teenager would wear on the morning after her debutante ball. The installation also features a series of drawings that were part of a life-drawing class attended by models wearing these dresses. However, you never stray too far from the darker palette as Comme des Garcons BLACK collection, an iconic imprint of the famed fashion label, is just around the corner.



Sticking with Dover’s all-encompassing approach to fashion, one of the coolest aspects to the store is its effort to promote young designers. The Creative Women’s Space features directional fashion with items created by both established womenswear designers and recent fashion graduates.



We can’t do an Instagram Diary without a photo of the Rick Owens collection. The favorite of rappers and fashionistas alike, he is represented on the same floor as the Comme De Garcons Homme Plus collection.



Another must see is the NikeLab. This Nike store features everything from high-end Nike offerings to ones that you’ll only find at Dover Street.



And no trip to Dover Street Market is complete without a visit to Rose Bakery on the first floor. A British-style bakery/restaurant which is also world-renowned, and we hear its location in Paris always has a line out the door. The outpost in Dover Street Market New York is relaxed, offers fantastic seasonal food and has amazing coffee — one of our favorite places to eat in NoMad.

So whether it’s for a coffee at Rose Bakery or browsing collections from some of the most groundbreaking young designers, Dover Street Market New York creates a must-visit, welcoming environment for NoMad regulars and tourists alike.

Tweet us and instagram your visits, and we’ll be sure to feature them!