Custora has developed a SaaS platform whose purpose is to assist online retailers in understanding their customers in an effort to better market to them. They are creating tools that will get rid of “mass” marketing and instead focus on tailoring campaigns to the unique needs and interests of each individual customer.
Their software focuses on state-of-the-art analytical methodologies and seamlessly integrates with email providers to help marketers tailor their messages to customers. Companies they have worked with include Fab, Etsy, Revolve Clothing, Threadless and Birchbox. They are another vibrant tech firm in Silicon Alley in NoMad NY.
New York, NY 10010